Designer jeans, your butt, and your new Klout score

Designer jeans, your butt, and your new Klout score. 11/1/2011 In This Issue @Dominique_RM Jeans, Your Butt, and Klout Winners & Losers Show Dominique some love today: If you don't yet follow @Dominique_RM, do it! She rocks. You should retweet her stuff too! And not just because she brought me a bottle of champagne tonight. Hey, that's a good idea! Let's all bring Linz champagne / whiskey / chardonnay this week ;-) Kloutsters, It's been a hilarious week for me on Twitter - there are quite a few lunatics out there that have decided the drop in their Klout score is my fault personally. But discussing it with them has been good for my Klout score, so I'm enjoying it. So let's talk about the recent shift ... Designer jeans, your butt, and your Klout score. This analogy may not work for everyone, but it makes the most sense for me, so this is what you get. Say you buy your jeans at some value priced retailer (ignore fast fashion for this analogy.) You're a size 2, and you're feeling pretty great about yourself. Now you're ready to buy your first pair of hideously expensive premium denim jeans. You try them on, they look amazing, but OMG the pair that fits is a size 6. And ... your self esteem is shot. Here's what you need to remember: Your butt has not changed size The designer jeans are better jeans (better fit, better fabrication, high style) If you're worried about your butt, do squats (i.e. work on your social media behavior and contributing great content), don't freak out about your jeans, they're not the issue. And so you GET OVER IT and rock the Sevens. This is the same way you should handle a drop in your Klout score. The fact is, the new algorithm is better, more accurate, and more transparent. So GET OVER IT if your score has dropped. Mine went down from a 64 to a 58 overnight, and life has gone on. I'm not interested in "vanity sizing" from my jeans, and I'm not interested in a "vanity Klout score." Winners and losers. Source: Klout Blog This graph tells us that the majority of users either enjoyed an increase in their Klout scores, or stayed the same. @JoeFernandez says: "We now have the power to share the specific actions that are helping or hurting your score. When your Klout Score changes you will be able to match it to a corresponding change in one of these subscores and understand why the change has occurred." So while you may not LIKE your new Klout score, the upside is that you can now understand it better. So spend some time examining your fancy new dashboard and see what you learn! Because transparency is a good thing ... ... most of the time. Cut Klout some slack, guys. It's important to remember that it's a free service that provides us value we don't pay for. It's still in beta, and it must continue to keep evolving to ensure the product is as solid as it can be. Remember how freaked out you were about the last time Facebook changed something on your profile? Are you used to it now? Do you like it even better now? Good. Calm down, this discomfort too shall pass. -- Linz Shelton Mobile 310.402.3240 | Twitter @Linz_Shelton MBA 2012 | NYU Leonard N. Stern School of Business Co-President, NYU Stern Luxury & Retail Club Founder | CUFFZ Inc. *Watch the latest CUFFZ by Linz video: http://www.youtube.com/watch?v=UWCVHa8xE0I *